Participants will leave with:
Practical strategies for staying anchored to core values so decisions remain principled even when circumstances become complex.
values during a crisis
A clear framework for developing proactive crisis plans rather than reacting in the moment.
A deeper understanding of how news and social media shape public perception and how to communicate effectively in that environment.
Communication tools that help leaders avoid common missteps and deliver clear, credible messages when it matters most.

In moments of crisis, leaders do not have the luxury of indecision. They must deliver clarity, calm, and confidence when the stakes are at their highest. Retired Police Chief Jason P. Armstrong brings a level of real-world leadership experience that sets him apart from nearly every other speaker in the industry. As the police chief who led through riots and civil unrest in Ferguson, Missouri, one of the most scrutinized environments in modern American policing, Jason provides audiences with a rare and authentic perspective on what leadership requires when the moment is critical and the spotlight is unrelenting.
This session equips leaders at all levels with practical tools to lead with composure and integrity during uncertainty, scrutiny, or rapid change. Through compelling storytelling and interactive reflection, Jason helps audiences strengthen their decision-making, manage internal and public perception, and stay aligned when circumstances shift quickly. Participants learn how to maintain steadiness, evaluate unfolding situations with clarity, and respond in ways that reinforce trust and organizational stability. They leave with a deeper understanding of how their presence, decisions, and communication shape outcomes in a crisis, and how intentional leadership can guide their teams and communities forward with confidence and purpose.
